Posts Tagged ‘Cost Per Click’

How Does The Google Adwords Auction Work?

Posted on: November 3rd, 2011 by Joe
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adwords-auction-140

An associate emailed me this recently, and I had to share it with you.

Ever wondered how Google determines your ad position?

The infographic below shows how the bidding auction works, including Ad Rank, Cost Per Click, and how your Quality Score can influence your position. This is by far the easiest explanation I have ever came across.

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